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Food & beverage · Owned brand and store operations / MAKANRENA food & beverage

Build the brand through everyday operations.

Operating a food-and-beverage brand and store in Singapore created hands-on experience in menus, packaging, service and daily operations close to local customers.

Historical MAKANRENA food-and-beverage store.
Owned brandFood and brand expression
Store practiceOn-site Singapore operations
Historical projectF&B store operations have ended
The starting point

Everyday operations deliver the brand promise.

Food-and-beverage brands face customers’ daily choices. Menu clarity, packaging convenience and service all need to be shaped through actual operations.

Real execution · Tangible outcomes

What remained?

Built practical experience in menus, packaging, service and local store operations. F&B store operations have ended; this historical case is separate from the exploratory MAKANRENA pet-hay project.

This is a historical F&B case and does not indicate a currently operating store.

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Visual archive

On-site records & project work

Historical MAKANRENA food-and-beverage store.

Historical MAKANRENA food-and-beverage store.
Historical MAKANRENA food-and-beverage store.

MAKANRENA beverage packaging showing the brand in everyday use.

MAKANRENA beverage packaging showing the brand in everyday use.
MAKANRENA beverage packaging showing the brand in everyday use.